Doctor finds herbal medicine, launches supplement start-up

Doctor finds herbal medicine, launches supplement start-up

In early 2014, he faced profound depression and cognitive impairment following significant trauma and multiple surgeries. A colleague experienced in traditional Chinese medicine recommended an herbal blend of Korean red ginseng, ginkgo biloba, damiana, muira puama, Tribulis terrestris​ and Epimedium saggitatum​, which Dr. Beltan found at an Asian market in Irvine, CA.

Within three weeks, he reported remarkable improvements in mental clarity, mood and energy levels, a transformative experience he said that led him to research and develop his own herbal formulations. 

Dr. Beltran comes from a traditional medical background with dual doctorate degrees in pharmacy and medicine from the University of California, San Francisco Medical Center and is certified by both the American boards of Otolaryngology and Head and Neck Surgery and of Facial Plastic and Reconstructive Surgery.

Based on his research as chief formulator, the Recomnd start-up launched its first three supplements last week on Instagram and Facebook targeting sexual wellness and cognitive health. Sold through Shopify on the company website, the brand is also prepping to list on Amazon and plans to expand into retail as the business grows.

NIU: What has gone into building the brand and bringing it to market?

RB: To date, all funding has been provided by myself. While we acknowledge the potential for collaboration with affluent investors, we have consciously chosen to retain autonomy and strategic advantage until our plan reaches a mature and self-sustaining stage. I’ve have spearheaded all research endeavors in collaboration with colleagues, formulators and manufacturers, ensuring a comprehensive and meticulously executed approach.

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